Archives.
I am the Co-Creator and Team Lead of the Vault Archives, a committee within The Vault, a business-focused fashion student organization at UW-Madison. I lead this team of 19 videographers, photographers, graphic designers, and other creatives who are passionate about getting a foot in any realm of the creative industry. This includes ideating, producing, and marketing a range of projects from photoshoots in collaboration with local brands, event promotion and coverage. We also produce videos, photoshoots, and interviews with brand creators and students to highlight their work. Throughout my 2 years leading this team so far, I managed and oversaw 21 projects, and led five brand partnerships. I directed promotional photo and video campaigns to effectively cross-promote the organization and its partner brands.
The main goal is to foster a space for any and all UW-Madison students of any experience level who are interested in creative production and direction.
The idea for the Archives Committee was first conceived with my colleague and co-founder, David Gandjui, during a coffee shop brainstorming session in my spring semester of freshman year. The committee was created to document The Vault and its members’ work through photography and videography, while providing a space for individuals to practice and develop their skills. Below is a brief chronological overview of the initiatives and projects I led within the committee.
Hosted a photography and post-production workshop to develop skills and provide hands-on camera experience to members.
Onboarded several new members and launched the Fashion Designer Spotlight series, showcasing two designers creating looks for the Vault’s fashion show per semester and highlighting their creative process from ideation to final presentation.
Assembled and directed a team of photographers to document The Vault’s Metamorphosis show, guiding shot selection and angles, and fully edited the final video.
Assembled and led a team of photographers and videographers, overseeing the production of the Grimm’s Fairytale fashion show.
Photo taken by Zinash Ham, BTS of Definitive show
Shot by Archives member Sienna Karp
Photo taken by Archives member Sienna Karp, The Vault Grimm’s Fairytale Fashion Show
Initiated a partnership between the Vault and Singlestitch, an iconic Madison local vintage brand, and members from the UW Track & Field team for a photoshoot to cross-promote Vault and Singlestitch.
Conducted interviews and onboarded new members, developing recurring semester-long projects and launching a 'How-To' series featuring Vault members. The series showcased practical guides such as 'How to Moodboard,' 'How to Style an Outfit,' and 'How to: Photography,' providing students with hands-on insights across various sectors of the fashion industry.
Initiated and directed a student-led documentary on the making of Definitive, The Vault’s Fall ’25 fashion show in collaboration with the Virgil Abloh Foundation. I led a team to capture designer meetings, interviews with show leads, and behind-the-scenes content throughout the semester. Currently editing the footage into a final documentary to showcase student contributions and serve as a lasting record for The Vault.
Archives: Origin to execution
archives fall 2025 team
The Archives website page is under construction, aimed to launch on January 20, 2026. The Vault’s website is linked below.